Experience Design Director at SapientNitro, formerly Executive Creative Director at R/GA
Marketing and Advertising | London, United Kingdom, GB
I've been working in digital since 1996. I love the medium because it allows people + brands to connect via services + stories. In my work I drive to get the right idea and then get the idea right.
Before joining SapientNitro I was at R/GA in New York for 15 years in several roles. I was an Executive Creative Director across Ameriprise, HBO, Verizon, and Walmart. I was also an interaction design director and founder of the QA department.
My work has received major awards at the likes of Cannes, The One Show, and BIMA. Industry press like Ad Age, AdWeek, and Communication Arts have profiled it as well. Publications like Fast Company, The Guardian, and Wired have all said nice things too.
Campaign, The Drum, Forrester, and the UK Technology Service Board often seek my opinion. I speak about experience design at events like IxDA/Interaction and SXSW. I've guest lectured at NYU and SVA. I currently work with Hyper Island and Ravensbourne to develop new talent. I also provide mentoring to startups in London, NYC, and Tokyo.